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List Price: $24.95Amazon.com's Price: $16.47 You Save: $8.48 (34%)as of 03/10/2010 11:06 EST
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Binding: Paperback
Dewey Decimal Number: 659
EAN: 9781599183602
Edition: 2nd
ISBN: 1599183609
Label: Entrepreneur Press
Manufacturer: Entrepreneur Press
Number Of Items: 1
Number Of Pages: 304
Publication Date: January 06, 2010
Publisher: Entrepreneur Press
Studio: Entrepreneur Press
Features:- ISBN13: 9781599183602
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
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Editorial Review:
Product Description:
Double Your Web Traffic—Overnight!
Google gets searched more than 250 million times every day—creating an unbelievable opportunity to get your business in front of thousands every minute…IF you know what you’re doing.
Google AdWords experts Perry Marshall and Bryan Todd uncover the fundamentals, techniques, tools, and tricks that Google should teach you, but doesn’t. Learn how to build an aggressive campaign from scratch, increase your search engine visibility, consistently capture clicks, double your website traffic, and increase your sales! No other guide is as comprehensive or current in its coverage of today’s fastest, most powerful advertising medium.
Learn how to: - Build a powerful, streamlined campaign from scratch
- Develop high quality keyword lists
- Write killer advertising and website copy that gets clicks
- Get your ads in front of the best audience possible
- Keep your ads showing up with high quality scores
- Triple your traffic with site-targeted AdSense and Google image ads
- Earn high rankings in Google’s organic search results
- Slash your bid prices
- Gain more conversions and sales
- Avoid costly mistakes made by all Google advertisers
- Determine what’s working with Google’s conversion tracking
- And more!
Plus get FREE e-mail updates on Google’s ever-changing system!
Average Rating: 
Rating:  -
This book is filled with good insights. Sometimes the information is geared toward the beginner, while other times you will find a few advanced golden nuggets. For me, I will be looking for more books by the authors with more advanced techniques.
Rating: -
I am a software developer/entrepreneur who "put the cart before the horse", and built a software tool before writing a business plan or deciding on a marketing plan. After completing the first version of the product I started looking for ways to generate traffic. I had heard that Tim Ferriss (The 4-hr work week) used Google Adwords to test the effectiveness of possible book titles via Adwords campaigns. I also attended an Atlanta Internet Marketing Meetup that featured an awesome Internet Marketer ... Read More
Rating:  -
Having worked with AdWords for some time, I was hoping for details and depth beyond my current understanding, the proverbial Rosetta stone for "accessing 100 million people in 10 minutes!" Instead, I got a pretty common-sense approach to the topic with a few nuggets of insight and a great deal of marketing 101, which I did not care for.
Rating: -
In the last year, I have been reading books on every aspect of the online business world in order to start making money on Internet. By now, I have a good idea of what is a good book or not. And I can honestly say that Perry Marshall did a terrific job. At this moment, I am at that stage of making my google adwords, so the information from this book came as sent from heaven. As a matter of fact, I was going crazy because I did not understand the process, so my ads in Google were a waste of money. But ... Read More
Rating:  -
Perry Marshall and Bryan Todd do a good job explaining many different techniques to effectively advertise your small business. This book I presume is primarily for small business as bigger businesses would not go to a how-to book to more effectively use Google AdWords. The information presented is clear and understandable for a reader of most if not all technical skill levels. It also provides many relevant examples on how you can improve your own click through rates and get higher quality traffic to ... Read More
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