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List Price: $27.95Amazon.com's Price: $18.45 You Save: $9.50 (34%)as of 03/18/2010 19:35 EDT
Availability: Usually ships in 1 to 3 weeks
This item ships for FREE with Super Saver Shipping.
Binding: Paperback
Dewey Decimal Number: 380
EAN: 9780912411491
Edition: 6
ISBN: 091241149X
Label: Open Horizons
Manufacturer: Open Horizons
Number Of Items: 1
Number Of Pages: 704
Publication Date: May 25, 2006
Publisher: Open Horizons
Studio: Open Horizons
Features:- ISBN13: 9780912411491
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
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Editorial Review:
Amazon.com Review: John Kremer's home might be nestled in Iowa cornfields, but his advice on book marketing comes straight from publishing's epicenter. 1001 Ways to Market Your Books is a tome of biblical proportion, a 700-page "organized potpourri" of useful ideas, examples, tips, and suggestions. You name it, Kremer covers it: publication scheduling, series and directory writing, attaining bestsellerdom, direct mail, cover design, offbeat advertising, online sales, alternative markets, and much (really!) more. He includes addresses and phone numbers, Web site addresses, and hundreds of marketing stories from authors and publishers. It is these stories that inspire one to think outside the box. One Canadian author changed his last name from Zimmerman to Cimmerman purely for bookstore-placement purposes. And Greg Godek, author of 1001 Ways to Be Romantic, performs a reverse shoplift. He sneaks copies of his books onto stores' shelves, figuring that if a copy sells, the store will order more. --Jane Steinberg
Product Description: Today's most complete handbook on book marketing.
Average Rating: 
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After publishing over 30 self-published titles, I have a good feel for how valuable this type of book can be. This is an enormous book (700+ pages) that will give you virtually everything that you could possibly need to sell more books. It will take a while to read, but if you have already taken all of the preliminary steps in book marketing, then this is a great comprehensive next step for any serious author. If you implement half of the things in this book, you will become much more successful. ... Read More
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This classic book is a worthy and comprehensive (weighing in at 700+ pages) resource for authors and publishers. Writer John Kremer provides an overview of the fundamentals of marketing, how to plan an effective campaign, working with customers, acquiring distribution, and breaking into new markets, such as retail outlets and libraries. The core section of the book covers:
Promotion - speaking engagements, sales material, connecting with bookstores, and obtaining awards and honors
... Read More
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I originally borrowed this book from the library. It was several years out of date. I liked the wealth of information contained in this book, it's the best one I've found. Most books generalize, this one gets into the nitty gritty and describes everything. For someone who doesn't know how to market or advertise I find it very helpful.
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This is a brilliant reference for any aspiring book writer; to understand how the system works and therefore planning your best selling book accordingly. To fully understand the marketing strategies described, get hold of some best sellers, fiction and non-fiction, and try to connect the content of this book with the best sellers; it is quite an eye opener how to write, publish and promote your best seller.
P
Rating: -
If you can't sell your book with all this marketing information then forget it.
Every possible way to market a book is here. I think using book stores is too labor intensive and time is better spent elsewhere
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