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Creating a Web Site: The Missing Manual


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 : Creating a Web Site: The Missing Manual

List Price: $29.99
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Binding: Paperback
Dewey Decimal Number: 005.72
EAN: 9780596520977
Edition: 2
ISBN: 0596520972
Label: Pogue Press
Manufacturer: Pogue Press
Number Of Items: 1
Number Of Pages: 608
Publication Date: December 30, 2008
Publisher: Pogue Press
Studio: Pogue Press

Features:
  • ISBN13: 9780596520977
  • Condition: NEW
  • Notes: Brand New from Publisher. No Remainder Mark.



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Get everything you need to plan and launch a web site, including detailed instructions and clear-headed advice on ready-to-use building blocks, powerful tools like CSS and JavaScript, and Google's Blogger. The thoroughly revised, completely updated new edition of Creating a Web Site: The Missing Manual explains how to get your site up and running quickly and correctly.



5 Tips for Budding Web Site Creators
By Matthew MacDonald



These days, aspiring Web site creators like you pick up a lot of Web-design theory before you start working on your pages. But as deadlines loom and the value of “do it right” falls victim to the imperative to “do it right now,” even the best of us sometimes toss good practice out the window. That’s perfectly understandable and no cause for panic—after all, if Web weavers waited until their pages were perfect before uploading them, the Internet would be a very lonely place indeed. However, sometimes innocent-seeming shortcuts can cause headaches later on. Here are a few pieces of Web advice that site creators ignore at their own risk:



1. Always include a doctype.
Web browsers can translate two languages into Web pages: old-school HTML and today’s XHTML. You have to tell the browser which language (called markup) you use, and you do that with a document type definition, better known as a doctype. Doctype is arcane code that looks like this:

< !DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Strict//EN” "http://www.w3.org/TR/xhtml1/DTD/xhtml1-strict.dtd">



If you forget to include a doctype, your pages will appear annoyingly inconsistent. That’s because some browsers, including Internet Explorer, switch into a backward-compatibility state known as quirks mode when they encounter unidentified markup; in essence, they attempt to act like an outdated browser from the 1990s. Common problems that result include text that appears at different sizes in different browsers and layouts that wind up in different configurations depending on your browser.





2. Keep formatting instructions out of your markup.
In a rush, it’s easy to get lazy and apply inline styles (or even worse, formatting tags like < font > ) to a page’s XHTML or HTML. But it’s rare for a web site creator to use a particular format just once. Most often, you’ll use a design--say for a column, heading, or note box--elsewhere on the same page or on another of your site pages. To ensure consistency across your site and to make it easier to fine-tune the look and feel of your pages, move all your formatting instructions to a central location: an external style sheet. That way, when a browser processes a page, it grabs this central set of instructions and applies them to the page (see the illustration for the sequence of events).




3. Be under renovation, not under construction.
Think of your favorite store. Now imagine shopping there if you had to wander around half-lit floors while dodging ladders, pylons, and heavy-duty construction equipment to find the aisles that still have products on the shelf.

It’s a similar story on the Web, where a site with empty pages, “under construction” messages, and vague promises of upcoming content will send visitors away in droves. Yes, it’s true that your Web site won’t be complete when you first upload it. But make sure that what’s there is genuinely useful on its own, and don’t draw attention to gaps and shortcomings. Instead, keep improving what you’ve got.




4. Think twice before you adopt copy-and-paste design.

Typically, Web sites use the same page design across all their pages. For example, noodle around Amazon and you’ll always see a menu header at the top of the page and a sidebar on the left.

There’s a very special circle in Dante’s Inferno reserved for Web developers who try to achieve consistent design by copying and pasting their XHTML from one page to another. It’s almost impossible to manage or modify this mess across all your pages without making a mistake, even if you have a small Web site.
If you need a repeating page design, pick a suitable solution from the available options, each of which comes with its own caveat. Your can use server-side includes (which require Web host support), page templates (provided you have a Web design tool like Adobe Dreamweaver or Microsoft Expression Web), frames (which can exhibit quirks), or a Web development platform (if you’re willing to take a crash course in programming).




5. Keep an eye on your visitors.
Is anyone here? There’s no point in having a Web site if you’re not willing to pay attention to what content draws and keeps visitors and what falls flat on its face. Remarkably, the best way to do that is with a free yet industrial-strength service called Google Analytics. You simply copy a small bit of tracking code to each of your pages and within hours you’ll be able to answer questions like “Where do my visitors live?”, “How long is a typical visit?”, and “What pages are their favorites?”




Product Description:
Think you have to be a technical wizard to build a great web site? Think again. If you want to create an engaging web site, this thoroughly revised, completely updated edition of Creating a Web Site: The Missing Manual demystifies the process and provides tools, techniques, and expert guidance for developing a professional and reliable web presence.

Whether you want to build a personal web site, an e-commerce site, a blog, or a web site for a specific occasion or promotion, this book gives you detailed instructions and clear-headed advice for:

  • Everything from planning to launching. From picking and buying a domain name, choosing a Web hosting firm, building your site, and uploading the files to a web server, this book teaches you the nitty-gritty of creating your home on the Web.


  • Ready-to-use building blocks. Creating your own web site doesn't mean you have to build everything from scratch. You'll learn how to incorporate loads of pre-built and freely available tools like interactive menus, PayPal shopping carts, Google ads, and Google Analytics.


  • The modern Web. Today's best looking sites use powerful tools like Cascading Style Sheets (for sophisticated page layout), JavaScript (for rollover buttons and cascading menus), and video. This book doesn't treat these topics as fancy frills. From step one, you'll learn easy ways to create a powerful site with these tools.


  • Blogs. Learn the basics behind the Web's most popular form of self-expression. And take a step-by-step tour through Blogger, the Google-run blogging service that will have you blogging before you close this book.


This isn't just another dry, uninspired book on how to create a web site. Creating a Web Site: The Missing Manual is a witty and intelligent guide you need to make your ideas and vision a web reality.





Customer Reviews
Average Rating:  out of 5 stars

Rating: 5 out of 5 stars - Creating Web Sites: The Missing Manual
I liked the layout and the instuctional style of this author. I was able to retain quite a bit during the first pass. The vendor sent this book quickly and in even better condition than I had expected.



Rating: 5 out of 5 stars - In plain english - great for newbies
As a novice when it comes to creating and designing a website, I found this book (along with Dreamweaver CS3) a great resource. While it does include the technical details, I wasn't left feeling completely inept for not knowing all the jargon. I would recommend highly to someone just beginning the process of building their own website.



Rating: 5 out of 5 stars - Missing Manual is informative
The book is in good condition for a used library book and shipped quickly. I should have looked at the copyright because it's a bit out of date, but for my purposes, I don't think it will matter. This is my first "Missing Manual" series book, and I would definitely try another topic in the series.



Rating: 4 out of 5 stars - Creating Websites
This book is great for beginners and novices to learn the fundamentals of Web Design along with enough bells and whistles to keep you learning for a long time. I'm not completely ignorant of programming but think even a total beginner would be comfortable using this book



Rating: 4 out of 5 stars - Great resource but beware of sites recommended within the pages
What's GOOD: A must have for any beginning web site developer. I continue to find this book an excellent resource as I develop my website.

What's BAD: Beware of sources/websites within the book. I did a lot of additional research on hosting solutions as recommended in the book and initially went with aplus.net (who is featured in the book also). After working on my site and looking at some other features I wanted to take advantage of, I canceled the aplus.net hosting solution and went ... Read More





 

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